TastyWines
Meetings
Live the experience
THE BEST TAILOR-MADE SOLUTION FOR WINE PROFESSIONALS TO DO BUSINESS!
Business convention of pre-programmed meetings with targeted, qualified and selected participants (wine producers and importers)
THE CONCEPT
B to B MEETINGS
TastyWines Meetings is dedicated to wine producers and importers around the world. The concept of pre-programmed meetings guarantees:
- targeted, qualified and selected meetings upstream,
- develop its customer / product portfolio,
- to meet and prospect new producers / importers,
- to concentrate several weeks of prospecting in 3 days,
- to detect new opportunities, new vintages
- increase its visibility and exchange directly
1
IDENTIFICATION
OF SUPPLY
AND DEMAND
After registration, each participant introduces themselves, detailing their offers/products and needs.
2
SELECTION
OF
PARTICIPANTS
Consultation of the catalogue, request for meetings from the list of participants in order to establish a schedule that corresponds to expectations/needs.
3
ACCEPTANCE
OF THE MEETING
SCHEDULE
Depending on choices and availability, meeting schedule is sent a few days before the event.
4
MEETINGS
Each meeting is 30 minutes long. We'll chat one-on-one in a private workshop room or individual space. All discussions remain strictly confidential.
Advice: the more detailed the catalog sheet, the more efficient your meeting schedule will be. Many side events are also organized to promote exchanges and the sharing of experience around informal meetings (cocktails, dinners, conferences, etc.). An additional way to increase the number of appointments
THE MARKETS
EUROPEAN MARKET
The wine and spirits sector, although facing global challenges (evolving consumption patterns, climatic conditions, geopolitical tensions), remains a major economic engine in Europe. While in 2018, the EU accounted for 65% of the global market share, this figure has evolved slightly since, mainly due to the rise of certain emerging producers.
Central and Eastern European countries (CEECs), such as Poland, Romania, Hungary, ... continue to catch up in terms of wine consumption.
The European market is becoming increasingly demanding. Consumers are seeking premium, high value-added wines, which are pushing producers to innovate and differentiate themselves.
Despite competition from New World wines, European wines enjoy a strong positioning thanks to their protected designations of origin (PDO) and reputation. Geographical indications, which guarantee the origin and characteristics of a product, remain a major asset for European exports.
AMERICAN MARKET
The North and South American wine market is undergoing dynamic evolution, characterized by several key trends.
A diversification of tastes: North and Latin American consumers are seeking new taste experiences: organic, natural wines, and lesser-known grape varieties. Foreign appellations and IGPs are gaining popularity, particularly in Latin America.
Le e-commerce et de la digitalisation : E-commerce and digitalization: online platforms and home delivery are now essential. Social media and influencers play an increasingly important role in promoting wines.
Despite the challenges posed by geopolitical tensions and economic crises, the American market remains promising. Producers wishing to export their wines must adapt to these new trends, focusing on quality, diversity, and customer experience. Niches, premium wines, and differentiated products offer great opportunities."
ASIAN MARKET
The Asian wine market is experiencing sustained growth, driven by a new generation of consumers. These young, sophisticated consumers are seeking unique taste experiences and place a high value on the quality, authenticity, and sustainability of wines. They are also very sensitive to brand image and the stories that wines tell.
The main Asian markets are South Korea, Japan, and China. These countries offer significant growth opportunities for wine producers, but competition is fierce. Emerging markets such as Taiwan, Vietnam, and Indonesia also show strong potential, although they are still at an earlier stage of development.
To succeed in the Asian market, producers must adapt to local specificities and invest in communication. It is essential to develop strong relationships with local importers and to offer wines that meet the expectations of Asian consumers in terms of quality, diversity, and sustainability. Social media and digital marketing play a key role in reaching this demanding clientele.
SUBSCRIPTION
WHO ARE THE PARTICIPANTS?
EXHIBITORS
Wine producers
spirits, beers.
VISITORS
Importers
from all continents
YOUR PARTICIPATION INCLUDES
- registration fees,
- one-to-one meetings,
- routing, customs clearance and sample management,
- access to detailed profiles and needs of all participants,
- request for meetings and their pre-programmed schedules,
- up to 20 targeted and qualified meetings,
- accomodation*,
- lunches with importers,
- invitation to networking cocktail
COST FOR PRODUCERS
.
FROM
* depending on event location
**NOTE**
Some TastyWines Meetings are eligible for subsidies. Find out more from your institutional representatives, syndicates, groups or the organizer.